PUBG: New State will begin getting unique content material for avid gamers in India, Krafton introduced on Friday. The South Korean writer has partnered with Sony Music India to deliver the music ‘Unhealthy Boy x Unhealthy Lady’ by pop singer Badshah to the battle royale sport. It’s stated to be the primary of many upcoming collaborations of Indian Pop music with PUBG: New State. Krafton has additionally kicked off a dance problem and introduced the launch of a Net sequence titled New State Chronicles to boost consumer engagement on the brand new sport.
Badshah’s music that includes playback singer Nikhita Gandhi will probably be utilized in sponsored content material, together with streams and promo movies, Krafton stated. The sport writer can be working with rapper Raftaar to introduce an unique music for PUBG: New State.
The particular music created by Raftaar will spotlight the sport’s new options and alongside ‘Unhealthy Boy x Unhealthy Lady’, will function the anthem of the sport in India, Krafton stated in a press release.
Along with the songs, PUBG: New State is getting its personal Net sequence titled New State Chronicles. The three-part sequence will characteristic celebrities and influencers together with Awez Darbar, Kaneez Surka, Kubbra, Mortal, Mr. Faizu, Raftaar, Rannvijay Singha, Rohan, Scout, The Nice Khali, and The Sound Blaze. It’ll premiere in December, although an actual launch date is but to be revealed.
Krafton can be internet hosting a dance problem the place winners are entitled to obtain Google Play Retailer Present Playing cards value as much as $5,000 (roughly Rs. 3,74,500). Contributors want to indicate off their dancing abilities by importing their New State dance movies utilizing the PUBG: New State filter on Instagram and utilizing #NewStateStyle and #PUBGNewState.
Moreover, Krafton has tied up with influencers and content material creators resembling Viraj Ghelani, Targeted Indian, Bhuvan Bam, and the Comedy Manufacturing facility to develop PUBG: New State.
The newest strikes by Krafton come a bit of over a 12 months after the federal government banned PUBG Cell within the nation. The sport writer earlier this 12 months determined to deliver its battle royale gameplay again to the Indian market with Battlegrounds Cell India (BGMI).
Whereas BGMI has gained some recognition amongst PUBG Cell followers within the nation, Krafton seems to develop its presence with PUBG: New State. The brand new sport was launched earlier this month — after attracting tens of millions of pre-registrations on each Android and iOS platforms. In lower than every week since launch, the sport additionally reached one crore downloads on Google Play.